Truu North Growth Elements
The skills, insight and guidance Shari helps you with in our customized coaching programs--depending on "your" specific situation, needs and vision.
Idea & Vision Development
Are you ready to start or revive a BIG idea, business or cause. We help you with creative idea vision, purpose, development, naming, business development, 365 idea audit, ways to expand ONLINE, market research & idea revival. We explore how your "business" vision aligns with your "life" vision--so you can create synergy between the two. We help you expand your ideas and vision--and then help you get there.
Focus and Clarity: Find Your Truu North
We work with you to uncover your purpose, passion and path--professionally & personally. Our unique methods focus on creating an "organic" discovery of what your blind spots, barriers, priorities and values are, which help shape what your passions are and why. Your Truu North helps guide you personally, professionally and spiritually so you have an unobstructed view of your next steps, purpose and your vision for your life. Without a clear distinction of your Truu North you'll feel lost, have a hard time getting things done, continue listening to other people's opinions about you and lack the motivation to "go all in" on your projects.
Some are meant to be out front sharing, teaching, leading and helping. Is this you? We help you become the leader you aspire to be. We help entrepreneurs with growing their skills in leadership, success psychology, speaking, sales, organization, success mapping, purpose and vision strategies. We also show you how to find your success blind spots, get rid of the mind-movies that keep you stuck and help you expand your "experience" of what's possible for your business & beyond. We also focus on helping entrepreneurs become "soulful" and create an aim towards abundant "wholeness" not just abundance in money & status--instead whole life success and wellness.
Inner Engineering & Your Inner Power
We show you how to access an inner state of being that makes you unafraid of change because you understand the purpose of fear. We show you how powerful you really are right now, not after you DO a hundred tasks. Discover how to go inward to use your own technology locked in your mind, inner laws, stories, truuth-teller, vision, perspective and imagination. This isn't above "fixing" your thinking, beliefs or thought processes, it's understanding how they work so you begin to use them more effectively. Your mind is a machine that if you don't fully understand how to use it you will be confused and even overwhelmed because you're lost in your own mind.
Social Entrepreneur Development--Creating Impact
We help you build GIVING into your business DNA. This means that you have a strong vision of how you want to help people beyond your customers. You want to donate a part of your products or services to a cause. Or you want to donate funds to a cause. Or you want to create a unique business model that gives back or supports a cause, community or people.
Marketing and Growing Your List
Discover how to grow your list even if no one knows you. Learn how to organically grow your list with no budget and how to do it with as little as $200 a month. We show you how to use social media, influencers, strategic partnerships, opt ins, content and much more to grow your audience.
Profitable Business Development & Strategic Partnerships
How do you grow your business or organization? We help you find ways to grow your brand and your business or organization through new markets, new marketing funnels, forging strategic marketing or community impact partnerships, gaining sponsorships and working with industry influencers. We help you learn how to reach out to possible sponsors or strategy partners to expand your reach.
Growing Your Creativity & Imagination
All the experts say "be you", "share your gifts" and "don't copy others". Yet most are so out of practice using their OWN imagination, plugging into their own creative spark that they feel lost when they try to tap into this mysterious "imagination" room of their brain. We not only help you get into your imagination, we help you to start discovering and unraveling your creativity. We show you how to unlock the immense resource that your OWN imagination holds for you.
Messaging and Branding
To reach your audience and get them to engage with you takes messaging that "speaks to THEM" directly. We help you create messaging for your idea, service/product, project or whole business. It's not what you say but HOW you say it that sparks your ideal client to say YES to you. We help you re-imagine your messaging so it doesn't just recite all the DETAILS about you and your products or services...and instead become customer focused. We make your customer the center of your messaging so they will connect with HOW you can help them.
Sales Training & Strategy
All great entrepreneurs are also great sales people. But they aren't cheap, salesy sales people. Being able to convert someone into a buying customer takes a special touch of trust, communication skills, likeability and behavior psychology. These skills will help you understand how to gain strategic partnerships, sponsorships and more customers.
Smarter & Simpler Productivity
Shari has developed a ON OF A KIND system that helps busy people get more done. After 20 years of workings with CEOs, start-ups, founders, creatives and entrepreneurs she's created a GET THINGS DONE smarter method that increases your productivity easier and simply. Getting your business to the next level sometimes means auditing your time, tasks and how you & your team get things done. Efficiency is the key to success and smarter productivity doesn't come natural for most. We teach you how to "become" more efficient and we do it painlessly.
Multiple Ways to Monetize Your Ideas:
Business Development & Marketing
Are you ready to reboot your ideas or are you just starting your business? We help with launching, rebooting and re-imagining your business, business model, business organization, business purpose, revenue streams, marketing, community impact and business focus to help it grow financially and grow your businesses' purpose. We help you increase your reach and diversify how you sell your products and services ONLINE. We also work with you to create high-level partnerships with organizations and people that can help advance your brand or project. We also help you understand how to get sponsorships if your organization is a good fit for that model.
Your reputation is everything in business. What people think of you carries your business and has power over your profits. PR is about being intentional about your story, your reputation and culture. Don't leave your profits up to chance by ignoring the relationship & conversation you have with the public and YOUR people. We help you get media attention in your industry, community and on "the big stage". We help with messaging, pitching, positioning, strategic planning and much more. Depending on what's right for your brand and YOU we can help you get media attention online, on TV, print, radio and on innovative platforms like podcasts, blogs or online TV shows--in addition to getting specific influencers or strategic partners to talk about you. We help you with high-profile, local, trade & international PR.
Build Your Platform: Be an expert, resource or go to person for a specific topic
If you already work or have experience in a certain topic we show you how to create your online and/or offline platform around it. This can be an add-on to what you do already, a side hustle or a new business. We explore which paths would be best for you-- online courses, books, speaking, blogs, podcasts, video, coaching and more. We show you how to grow your audience, customer list even if no one knows you. We help you understand what content to create and how to automate the process.
Grow a LIFE, Not Just a Business: Avoid the Entrepreneur/Founder Trap
We help you build and grow your life alongside your business and big goals. We help you balance your entrepreneur goals with just as exciting LIFE goals. We want your LIFE RESUME to be just as inspiring as your WORK RESUME.
Becoming a Soulful-Entrepreneur
Don't just rely on your mind to guide you & give you strength, use your own 6th sense. Call it God, Spirit, Universe or Intuition it's the unseen gut feelings and messages that we feel. It's about tapping into some form of spirituality to give us strength, guidance and belief in something more than ourselves. Being an entrepreneur is hard and this "element" can empower our hearts when we feel alone during this journey. This is the single most important "element" here at Truu North.